Kibo to Acquire Certona, Combining Pioneering Personalization with a Robust Cloud Commerce Suite for Retailers and Brands

By joining forces, Kibo and Certona are providing retailers with a
more powerful set of solutions to create standout customer experiences
and pursuing a shared vision of unified cloud commerce with
personalization at its core

DALLAS–(BUSINESS WIRE)–Kibo,
a leader in cloud commerce, and Certona,
the leading real-time omnichannel personalization solution and pioneer
of AI-driven experience individualization, today announced they are
joining forces. The combination brings together Kibo’s robust cloud
commerce platform, comprised of both eCommerce and order management
solutions, and Certona’s best-in-class personalization platform.

As the market becomes more dynamic and competitive, retailers need
individualized ways to build loyalty, drive sales, and streamline their
business. The combined company represents a milestone for the future of
digital commerce – putting personalization of the customer journey front
and center for retailers while also providing flexible, innovative
cloud-based commerce solutions. Certona will offer Kibo clients more
options for their personalization needs while also leveraging Certona’s
immense experience and expertise. Certona clients will continue to enjoy
the service and support that they have come to expect while also having
unique access to Kibo’s suite of cloud commerce solutions — all while
benefitting from the advantages of utilizing a single provider.

“Kibo is dedicated to partnering with our clients to provide retailers
with robust commerce solutions, which enable them to deliver outstanding
consumer experiences. To that end, we also believe those experiences are
more powerful and compelling when they are personalized to the needs of
the consumer,” said David Post, CEO, Kibo. “To prepare our clients for
what’s to come in commerce, we looked for a true innovator that would
elevate our current personalization capabilities, and we found it in
Certona. Together, we will continue to partner with our clients, meeting
them where they are along their digital transformation journey.”

“We believe that personalization represents the greatest opportunity for
innovation in digital commerce,” said Meyar Sheik, CEO and co-founder,
Certona. “This is a natural progression of our growth trajectory and
continued desire to make it faster and easier for retailers to launch
end-to-end, personalized shopping experiences for their consumers. With
Kibo’s continued support of Certona’s integrations with other eCommerce
providers – and leveraging Certona’s personalization capabilities in
Kibo’s cloud commerce platform – we will contribute to our clients’
financial success.”

More than 400 retailers and branded manufacturers rely on Kibo to
deliver connected consumer experiences across mobile devices and retail
touchpoints. Kibo’s cloud commerce platform includes eCommerce,
distributed order management, and mobile point-of-commerce solutions
delivered via a modern, cloud-based infrastructure. The Kibo platform
scales as clients grow their business while maintaining a low cost of
ownership and faster time to market than other solutions.

Certona is the #1 Personalization Provider according to the Internet
Retailer Top 1000 and was named a Leader in 2018 Gartner Magic Quadrant
for Personalization Engines. In 2018, the company expanded its machine
learning and AI patent portfolio to a total of 13 patents.

About Certona

Certona Corporation, the leading real-time omnichannel personalization
solution and pioneer of AI-driven experience individualization, powers
over 100 billion unique experiences each month. Trusted by more than 500
brands and retailers in over 70 countries, Certona’s patented technology
leverages machine learning and predictive analytics to deliver a
fully-orchestrated experience with optimized content and messaging to
increase engagement and conversions across all customer touchpoints.

About Kibo

At Kibo, we provide cloud commerce solutions inspired by your needs and
designed to empower your teams. We’re at your side, committed to your
financial success in an unpredictable world. Together, we can see
further, think bigger, and climb higher.

Our software and services include eCommerce, Order Management,
Personalization, and Mobile Point-of-Commerce for retailers,
manufacturers, and brands. Whether you’re an eCommerce veteran or just
getting started, B2C or B2B, our solutions are designed to power the
shopping experience – from first click to doorstep – and to scale with
you as your business grows. For more information, visit kibocommerce.com.

Contacts

Ketner Group Communications (for Kibo)
Mariana Fischbach,
512-794-8876
[email protected]

error: Content is protected !!