Hyperice Names Sung Kim as Chief Financial Officer

IRVINE, Calif.–(BUSINESS WIRE)–Hyperice, a global high-performance wellness brand, today announced that Sung Kim has been appointed Chief Financial Officer (CFO), effective January 18, 2022.


As Chief Financial Officer, Sung Kim will lead all of Hyperice’s domestic and global financial organization and activities including but not limited to strategy, financial planning and analysis, accounting, and investor relations. He will report to Chief Executive Officer, Jim Huether directly and will be based in Hyperice’s headquarters located in Irvine, California. Sung was previously Vice President, Finance & Strategy at The Honest Company.

“Sung is an incredibly skilled executive and an exceptional leader, who brings over a decade of experience at high-growth businesses and top-tier financial services firms. He’s joining us at a very exciting and important growth stage, and will drive our financial strategy and execution,” said Jim Huether, CEO of Hyperice. “With Sung on team Hyperice, we further enhance our ability to drive global growth, innovation and success. We are thrilled to welcome Sung as Chief Financial Officer, as we continue to advance our big company mission, to help everyone on earth move better, live better and be better.”

This announcement comes at a time when Hyperice continues to rapidly scale its business and reach more consumers globally. Hyperice is the official recovery technology partner for several of the most popular sports leagues in the world including the NFL, NBA, and MLB, and recently acquired the guided meditation brand Core, in order to further expand its business into the fast-growing mental wellness category.

“Hyperice is one of the most exciting brands in wellness and I’m honored to join the team. The brand operates with a mission I believe in – to better the physical and mental health of all people, and I’m eager to begin as CFO and work alongside colleagues towards that shared mission,” said Sung Kim, Chief Financial Officer of Hyperice. “This is a one-of-a-kind company that is poised to dominate the sports-tech and mental wellness market demonstrated by a second to none athlete-investor roster, league-wide and individual team partners around the world, and an unparalleled consumer base that truly loves the products. I am thrilled to join and help position Hyperice as the leader in an evolving category.”

About Hyperice

Hyperice is a technology-driven company with a giant mission, to help everyone on Earth move and live better. For more than a decade, Hyperice has led a global movement at the confluence of recovery and wellness, specializing in percussion (Hypervolt line), dynamic air compression (Normatec line), vibration (Vyper and Hypersphere lines), thermal technology (Venom line), mind technology (Core by Hyperice) and contrast therapy (Hyperice X). Now, as a holistic high-performance wellness brand, Hyperice is designed for all – from the most elite athletes, leagues and teams to consumers everywhere looking to unlock the best version of themselves to help them do what they love, more. Recognized as one of Fast Company’s Most Innovative Companies in 2021, Hyperice has applied its technology and know-how to industries including fitness, hospitality, healthcare, massage, physical therapy, sports performance and workplace wellness on a global scale. Hyperice’s transformative acquisitions of Normatec, RecoverX and Core have helped to accelerate its innovation agenda as it enters its next stage of global growth. For more information, visit the newly redesigned hyperice.com.

Contacts

Hyperice

Nadine Hachicho, Jack Taylor PR

646-510-5873

Nadine@jacktaylorpr.com

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