Igloo Continues Its Sustainability Mission With the Release of an ECOCOOL® Edition of the Bestselling Trailmate Cooler
KATY, Texas–(BUSINESS WIRE)–Today, Igloo — in another big step in its mission to become the most environmentally friendly cooler company on Earth — released the all-new ECOCOOL® Trailmate, an eco-friendly edition of the bestselling, all-terrain wheeled cooler now made with post-consumer recycled plastic. The ECOCOOL Trailmate expands upon a collection of previously released ECOCOOL styles and can be purchased now at igloocoolers.com/ecocool.
“We’re charging full speed ahead in our mission to become the most environmentally friendly cooler company on Earth, and this year we’re doing it on all-terrain wheels with our customer-favorite Trailmate cooler,” said Brian Garofalow, Chief Marketing Officer at Igloo. “By adding an ECOCOOL option, made with post-consumer recycled plastic, to one of our top-selling products, we’re effectively helping to divert hundreds of thousands of pounds of trashed plastic from the landfill.”
The Igloo ECOCOOL Collection is made with a recycled resin compound that is the first of its kind in repurposing post-consumer plastic derived from discarded plastic yogurt cups and milk jugs that would normally end up in landfills throughout the world. In 2021, Igloo utilized 150,000 pounds of recycled resin through ECOCOOL, which is equivalent to saving the landfill space of 10 football fields. By the end of 2022, ECOCOOL will have saved the landfill space of 32 football fields through the utilization of 374,000 pounds of recycled resin.
Igloo’s new ECOCOOL Trailmate is built with 98% post-consumer recycled resin in the outside body and lid, 48% post-consumer recycled resin in the liner and Igloo’s better-for-the-planet THERMECOOL™ insulation. The Trailmate joins five existing ECOCOOL styles as the most feature-loaded in the collection; it includes an impressive variety of handy design details, like all-terrain wheels, telescoping handle, bottle openers, dry storage areas, removable butler tray, umbrella holders, tie-down points and much more.
The ECOCOOL Trailmate, featuring a 70-quart capacity that can fit up to 112 12-ounce cans, is available today for $339.99 at igloocoolers.com/ecocool, while supplies last.
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About Igloo:
Born from a modest metalworking shop back in 1947, Igloo has been instrumental in redefining how we live, work and play. What began with bringing clean water to the worksite quickly moved into super-functional, best-in-class ice chests. Igloo products made the family outdoor recreation movement of the 20th century possible. Suddenly, taking your kids camping on the weekend became easy and cross-country road trips became a summer vacation staple.
As we approach our next century, Igloo is 1,200 employees strong. We are proud to call—a 1.8-million-square-foot, three-building facility in—Katy, Texas home. With more than 500 products sold at thousands of retailers around the globe, we can confidently call ourselves the number one cooler manufacturer in the world.
And through it all we haven’t lost sight of our original goal—to create products that enable the pursuit of happiness (however you define it). That’s why we’re still working hard every day to innovate, create and make it easier for you to get out, work hard and play even harder.
Contacts
Master Plan Communications, Inc.
Debs Loomis
714.310.9651
deborah@masterplancommunications.com