SignatureFD Announces the Promotion of Heather Fortner to President

ATLANTA–(BUSINESS WIRE)–SignatureFD, an award-winning, integrated wealth management and advisory firm that helps clients transform their net worth into NET WORTHWHILE™, today announced the promotion of Heather Robertson Fortner, MS, IACCP®, to the role of President. Fortner is also the Chief Compliance Officer for the firm.

As President and CCO, Fortner will be responsible for developing the short and long-term strategic vision of the company with SignatureFD’s Board of Directors, leading the firm’s Senior Leadership Team in implementing the company’s vision, and evaluating the company’s success.

“Heather’s promotion to President of SignatureFD is a recognition of the leadership and responsibilities she has exhibited over the last several years,” said Jeff Peller, CEO and Co-Founder of SignatureFD. “She has the respect of our team and the industry, impeccable character, and fully embodies our core values. She gives her heart and soul to this organization and leads with compassion and excellence. This promotion is well-deserved.”

“SignatureFD is home to some of the most talented and generous people in our industry,” said Heather Fortner, President and CCO of SignatureFD. “Our team brings their whole selves, every day, to help our clients use their wealth to live a life that matters most to them. The opportunity to lead this organization and team is an honor and privilege for which I am extremely grateful.”

With deep expertise in the financial industry, Fortner has been with SignatureFD for more than 17 years. She holds a Bachelor of Finance from Kennesaw State University, a Master of Science in professional counseling from Georgia State University, and is an Investment Adviser Certified Compliance Professional®. Additionally, she is a graduate of the Schwab Executive Leadership program and the G2 Leadership Institute.

Heather is a highly sought-after thought leader in the wealth management industry. She regularly appears on conference panels, is quoted in articles, and interviewed on podcasts, including the popular Kitces podcast.

About SignatureFD

True Wealth Is Bigger Than Just the Accumulation of More

We believe in helping our clients achieve wealth beyond money – financial security is just the first step. That’s why our focus isn’t just on your net worth, it’s on your Net Worthwhile™.

Net Worthwhile™ is the shift from an Accumulation of More mindset to one focused on the Achievement of Better — helping you define how you can use all elements of your wealth to live a more fulfilling life. So, no matter what people and causes are important to you, our financial design solutions will help you grow, protect, give and live your wealth.

What’s Your Net Worthwhile?™


Crystal Cooper, 404-253-7606

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