MEDIA ALERT: The Kingdom Of The Netherlands Announces Netherlands Pavilion Opening At CES 2021

AMSTERDAM, Jan. 7, 2021 /PRNewswire-PRWeb/ — WHAT: As technology continues to connect and transform the world, leaders in the innovation economy are also harnessing the power of technology to address global challenges. Returning to CES for their fifth consecutive year, The Kingdom of the Netherlands is proud to present the Netherlands (NL Tech) Pavilion, a dedicated, virtual space intended to foster collaboration, broker valuable partnerships, and introduce groundbreaking NL Tech Solutions for Global Challenges. Poised to help change the world for the better, the interactive, virtual NL Tech Pavilion features 90+ startups and scale-ups aimed at solving global challenges across a wide berth of tech categories. Equally important, the NL Tech Pavilion also includes advanced materials and technology that not only performs independent functions, but also enables other technology in an interconnected ecosystem, all working together to deliver lasting economic, environmental and social impact.

The Kingdom of the Netherlands invites press, investors and potential business partners to join the opening of the interactive, virtual Netherlands Pavilion on Monday, January 11, 2021 at CES, the global stage for innovation. Preview the 90+ startups and scale-ups participating in the CES 2021 Netherlands delegation here.

WHEN: Live streaming on Monday, January 11, 2021 at 10 a.m. US Eastern Standard Time

WHERE: The interactive, virtual Netherlands Pavilion. To access the live stream, click here.

DETAILS: The global, live online opening of the interactive Netherlands Pavilion will feature an all-star lineup, including:

  • Esteemed opening remarks from His Royal Highness Prince Constantijn of the Netherlands and Mona Keijzer, State Secretary for Economic Affairs and Climate Policy;
  • Executive remarks from top CTA leadership, Gary Shapiro, Consumer Technology Association (CTA)® president and CEO and Karen Chupka, executive vice president, CES, in their first CES 2021 appearance;
  • A lively showcase of groundbreaking NL Tech pioneers, Tover, an evidence-based game-system that improves the quality of life of dementia patients, and Qblox, a company pushing quantum technology to support scientists and institutions worldwide with scalable, low-latency qubit control equipment, along with a special guest from Microsoft;
  • An exclusive preview of an ambitious global initiative: The Netherlands CES Innovation Roadshow, which will make virtual stops at innovation hubs in Berlin, Boston, Istanbul, London, New Delhi, Paris, Seoul, Shanghai, Singapore, Stockholm, Taipei, Tel Aviv and Tokyo.

Following the Netherlands Pavilion kickoff celebration, interested parties are invited to participate in a complementary, virtual VC roundtable of US-based venture capitalists of US-based venture capitalists, hosted by Silicon Valley Bank and the Netherlands Consulate General in San Francisco’s Holland in the Valley Network.

To stay up-to-date on the Netherlands Pavilion announcements and news at CES, please follow @NLNetherlands on Twitter. Contact to set up a meeting with the companies in the CES 2021 Netherlands Pavilion or access the press kit here.

About The Netherlands in the USA
The Netherlands ranks fourth on the World Economic Forum Global Competitiveness Index, ranks in the top five of the Global Innovation Index for most innovative economy, and has continuously ranked as one of the top four foreign investors in the US for multiple years. More than 825K jobs in the United States are the result of the strong economic relations with the Netherlands. Through Holland in the Valley, the Dutch ecosystem in the San Francisco Bay Area, the Consulate General of the Netherlands in San Francisco empowers Dutch entrepreneurs and talent to innovate and scale in the US by offering a network, content and programs. Learn more at    

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Media Contact

Mindy M. Hull, Mercury Global Partners for The Kingdom of the Netherlands, +1 4158899977,

Kayla Bortak, Mercury Global Partners for The Kingdom of the Netherlands, 305 697 0027,


SOURCE The Kingdom of the Netherlands

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