Hawke Ventures Announces $5.6 Million Fund to Create Marketing Technology Fund of the Future

SANTA MONICA, CA / ACCESSWIRE / April 26, 2021 / Hawke Ventures Fund I LP (HVF) recently announced the availability of a $5.6 million venture capital fund. The new fund is designed to promote new marketing technologies at U.S.-based companies with $20-100K in annual revenue currently seeking either pre-seed or seed funding. Applications are currently being accepted at the Hawke Ventures website.

Experts in digital marketing, the HVF team, includes Erik Huberman, founder, and CEO of Hawke Media; Tony Delmercado, co-founder and COO of Hawke Media; and Drew Leahy, managing partner. Founded by entrepreneurs for entrepreneurs, HVF seeks to assist early-stage internet companies in “growing from angsty teenagers to wise adults” by equipping them with capital, resources, and early-stage decision making.

The unique premise behind the new fund is to invest in companies that marketers and operators can use on a daily basis. HVF’s ability to have Hawke Media working alongside an investment vehicle enables it to make smarter, thoroughly vetted, and more reliable investments, all of which contribute to healthier portfolio company outcomes.

“The Hawke Ventures Fund represents an important step toward creating the MarTech fund of the future,” said Leahy. “We initially had the idea for creating the fund back in 2018, and Erik, Tony, and I immediately began putting the pieces together. All of us are beyond thrilled that we easily surpassed our initial goal of $5 million.”

In 2019, HVF achieved its first close and invested in four companies, including Postscript and Yaguara. In the months that followed, the team kept right on raising money and setting up deals until they hit the $5 million mark. Leahy says that HVF plans to continue investing in companies and hopes to kickstart hundreds of additional new ventures.

HVF sought both creative input and capital as the team brought its initial vision to fruition. A partial list of HVF investors includes:

  • Jon Vein, founder of MarketShare
  • Xavier Kochhar, founder of The Video Genome Project
  • Jeff Nicholson, chief media officer at Vaynor Media
  • Mike Brown, CEO of Deathwish Coffee
  • Scott Yamano, CEO of YogaClub and founder of Demand Media
  • Jill Zarin, CEO of Jill&Ally

The HVF team is currently looking to invest in innovative marketing and is enthusiastic to support a diverse group of entrepreneurs. Companies based in the U.S. that work in advertising, eCommerce, or marketing are encouraged to apply.

Apply Online: https://www.hawkeventures.com


Drew Leahy

SOURCE: Hawke Ventures Fund

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