Immutable Appoints Senior Executive Team With Extensive Tech Scale-up Experience to Support Global Expansion

Appointments made as Immutable becomes the fastest Australian company to reach unicorn status following the launch of its IMX token

SYDNEY, AUSTRALIA / ACCESSWIRE / December 9, 2021 / Immutable, the leading international NFT technology and gaming company, has appointed three senior executives to support its rapid global expansion.

The appointments come as global tech and gaming companies look to partner with Immutable to utilise Immutable X, the world’s most technically advanced solution for scaling and trading NFTs on Ethereum.

They also follow Immutable’s recent launch of its IMX token, which now has an estimated fully diluted market capitalisation of US$12 billion, making Immutable the fastest Australian company to have reached unicorn status.

IMX is a utility token for the Immutable X protocol that is designed to drive the adoption of NFTs and help creators, players and developers reimagine value in a digital ecosystem.

Gill Findlay has been appointed to the newly created role of Chief Operating Officer. Gill has held numerous senior roles in some of Australia’s leading tech companies. She joins Immutable from venture capital firm, AirTree, where she was its Operating Partner responsible for supporting portfolio founders and companies as they scaled their businesses. Gill continues her relationship with AirTree as a Venture Partner.

In her new role at Immutable, Gill will be responsible for the daily operations of the business, working closely with Immutable’s co-founders, brothers James and Robbie Ferguson, to provide strategic vision and leadership and bringing her operational and GTM expertise to scale the business.

Prior to AirTree, Gillian was CEO of Vamp, a global marketing technology platform, in which she is still involved as a non-executive director; and before that she was COO at unicorn, SafetyCulture, where she spent four years leading GTM, finance, people and culture and operations. Gill is a chartered accountant and graduate member of AICD.

AirTree joined Immutable’s recent A$82m Series B funding, led by King River Capital and BITKRAFT Ventures.

John Boris has been appointed to the newly created role of Chief Growth Officer. He will be responsible for growing the Immutable brand, business development, marketing and community management, a central tenet for Immutable.

John joins Immutable from Silicon Valley, having spent his career in the US, scaling tech-enabled businesses and creating leading brands across the e-commerce, marketplace and entertainment sectors.

Most recently John was CEO of IfOnly, a leading US direct-to-consumer and B2B marketplace offering unique events and experiences, where he led its sale to MasterCard in late 2019. Prior to that he was CMO of Shutterfly, a company he helped grow to more than $2 billion in annual revenues. John has also served on the Boards of the US Consumer Technology Association, and the Google Retail Advisory Council.

Katherine Rau joins Immutable as its Chief People Officer, another newly created role as the company looks to rapidly scale up. She brings extensive experience building and developing leading teams in the tech sector.

Katherine joins Immutable from Culture Amp, where she was Global Vice President of People and Experience. She has previously led talent acquisition and culture across leading businesses such as Unlockd and

The appointments allow founders, James and Robbie Ferguson to continue their focus on developing innovative applications for Immutable X, leading the business in new industry sectors yet to deploy NFTs to transform their business models and open up new markets and growth opportunities.

Commenting on the three new appointments, James Ferguson, CEO of Immutable, said:

“We are delighted to welcome Gill, John and Kath to Immutable. Their experience and insights will be key as we rapidly scale one of the fastest growing companies in crypto and capture the growing global demand for NFTs. Despite the tremendous growth already seen, it is still early in the adoption curve for the $200 billion gaming, collectables and other related industries and we look forward to introducing the next 100 million users to NFTs and the metaverse.


Notes to Editors

  1. Leading companies and top developers choosing Immutable X as their technology partner, including TikTok to power its first ever creator-led NFT collection; Playco, the rowlrds first instant-play gaming company, and with esports gaming companies such as ESL Gaming and GreenPark Sports, as they launch their debut NFT collectables across their global platforms, allowing their esports enthusiasts around the world to buy, sell, and exchange NFT assets.
    1. Other partners include: Superfarm (defi NFT farm), Epics.GG (collectibles), Illuvium (auto battler RPG), Lucid Sight (MLB Champions Baseball, Crypto Space Commander), War Riders (post-apocalyptic MMO), Gods Unchained (TCG), Guild of Guardians (mobile RPG), Mintable (NFT marketplace), double jump.Tokyo/MCH+ and many more.
  2. Immutable’s IMX token was launched in November 2021 and now has an estimated market capitalisation of US$11 billion. IMX is a utility token for the Immutable X protocol that is designed to drive the adoption of NFTs and help creators, players and developers reimagine value in a digital ecosystem. It will be used for staking to earn rewards and to pay transaction fees.
  3. Immutable has also recently launched its GODS Unchained token, which now has an estimated market cap of US$3 billion. Gods Unchained is a free-to-play trading card game. The game is built to fundamentally change how games work by bringing true digital ownership to players, as well as providing the means to earn items that actually matter. The GODS token is designed to be the core currency of Gods Unchained, fuelling the ecosystem that empowers players to earn and sell NFTs.
  4. Immutable was founded by brothers James and Robbie Ferguson in 2018. Headquartered in Sydney, Immutable created Immutable X, the first Layer-2 scaling solution for NFTs on Ethereum, with instant trade confirmation, massive scalability (more than 9,000 transactions per second), and zero gas fees — all without compromising user custody. Through the Immutable X protocol, the company is bringing transparency to the opaque world of digital asset economies (NFTs, non-fungible tokens) by providing sellers and buyers true digital property rights.
  5. Immutable is responsible for launching the most successful blockchain Trading Card Game, Gods Unchained, which is headed up by Chris Clay, the former director of Magic the Gathering Arena.

To learn more about Immutable visit:

Immutable social media: LinkedIn, Twitter, Medium


SOURCE: ImmutableX

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