Stasher Partners with Marie Kondo for Easy, Sustainable Gifting

Limited-edition holiday bundle sparks joy through beauty, functionality and sustainability

EMERYVILLE, Calif.–(BUSINESS WIRE)–#SaveWhatMatters–Stasher, the leading brand of reusable silicone storage solutions, has partnered with world-renowned tidying expert Marie Kondo to create a ready-to-gift product bundle this holiday season. This collaboration combines Marie Kondo’s aesthetic for design-savvy storage solutions with Stasher’s radically functional versatility to deliver simple, sustainable and endlessly reusable solutions for thoughtful gifting.

The limited-edition bundle includes three multi-functional Stasher bags—the Stand-up Mini (28 fl oz), the Stand-up Mid (56 fl oz) and the Stand-up Mega (104 fl oz)—in colors that were hand selected by Marie Kondo. The bundle will also include one custom colored Stasher bag chosen by Kondo herself. Each Stasher bag is made to be reused and loved throughout the home and on-the-go for years to come. Each Stasher product can safely go from the freezer to the dishwasher and everywhere in between for everyday storage that can store and save everything—including the planet.

The Marie Kondo Holiday Set will be wrapped in a traditional Japanese Furoshiki cloth that is both stylish and functional. Furoshiki cloths are a sustainable gift wrapping alternative that are beautiful (and reusable) solutions to conceal gifts of all shapes and sizes. With a few twists and knots, one can turn each square-shaped cloth into a lunch sack, gift wrap or once untied, into a tablecloth or reusable napkin. Each of the products can be reused as tidy storage solutions around the home and for on-the-go.

“As a tidying expert, I know that simplifying organization in my home sparks joy. In celebration of this, I’ve partnered with Stasher to create a custom holiday bundle of reusable bags wrapped in a beautiful, eco-conscious Furoshiki cloth. Each item in this holiday collection can help anyone live a less cluttered and more sustainable life for years to come. I hope this holiday bundle helps people visualize how we can make small, impactful choices for the planet,” said Marie Kondo, tidying expert and founder of KonMari Media, Inc.

Marie Kondo’s KonMari Method™ is a unique set of tidying criteria that places great importance on being mindful, introspective and forward-looking to avoid clutter and focus on items that spark joy and that can be used now and in the future.

“Our collaboration with Marie Kondo celebrates thoughtful gifting and sparks joy not only for the lucky gift recipient, but also for the giver, who can feel great making a choice that also gives back to the planet in a beautifully functional way, ” said Shannon Morgan Stearns, CEO of Stasher. “We’re excited to collaborate with Marie on a joyful bundle that’s easy to gift and also gives the recipient planet-friendly reusable alternatives all year long.”

Beginning today, the limited-edition gift bundle is available on stasherbag.com and konmari.com for $79.99, while supplies last.

About Stasher:

Stasher is the leading brand that provides simple alternatives to plastic bags and containers. Every Stasher product is a radically functional way to change the way people cook, store and save. It’s the first food-grade platinum silicone bag with a patented Pinch-Loc® seal that can safely go from the freezer to the microwave, oven or boiling water and cleans easily in the dishwasher. As a mission-driven company, a portion of sales from every Stasher goes directly to high-impact nonprofits that are working to protect our planet. To date, the Stasher community has prevented more than five billion single-use plastic bags from ending up in our waste stream. For more information about Stasher, please visit www.stasherbag.com.

About Marie Kondo:

Marie Kondo is a tidying expert, bestselling author, star of Netflix’s hit show, Tidying Up with Marie Kondo, and founder of KonMari Media, Inc. She has been featured in the New York Times, Wall Street Journal, London Times, and Vogue, and on The Late Show with Stephen Colbert and The Ellen DeGeneres Show. Marie was also named one of Time magazine’s “100 Most Influential People.”

About KonMari Media, Inc.:

KonMari Media, Inc. (KMI) was founded by Marie Kondo, tidying expert and bestselling author, in 2016. With a goal of helping more people to tidy their spaces by choosing joy, KMI has business verticals across entertainment, digital content, lifestyle products, scientific research, and a certified KonMari Consultant program. Visit konmari.com.

Contacts

Ashley Gonias

Ashley.gonias@stasherbag.com