Media Advisory: ICR Generative AI Webinar Series Part III

Strategic Communications in the AI Era: Understand How IR & PR Shape Your Company’s AI Narrative

NEW YORK–(BUSINESS WIRE)–ICR, a leading strategic communications and advisory firm, today announced details of the third edition of its generative AI webinar series, to explain the importance of utilizing IR and PR to strategically communicate your company’s use of AI to key stakeholders, investors, and the media.


Thursday, July 20, 2023, 1:00 PM – 2:00 PM ET


To register for “Strategic Communications in the AI Era: Understand How IR & PR Shape Your Company’s AI Narrative”, please visit:


Strategic Communications in the AI Era: Understand How IR & PR Shape Your Company’s AI Narrative

This session will explore the best practices for building trust, managing expectations and showcasing your organization’s commitment to ethical AI development and deployment. Key takeaways from the session will include:

  • Strategies for effective communication, trust-building and crisis management with key stakeholders.
  • Crafting a compelling AI narrative that conveys the value and impact of your AI initiatives to key stakeholders.
  • Managing expectations and transparency for AI-driven innovation, with a realistic outlook on the challenges and potential risks.
  • How to showcase your organization’s dedication to responsible AI development and deployment.
  • Crisis management in the AI age, including data breaches and controversial AI-generated content.


  • Katie Creaser, Managing Director of Technology PR, ICR
  • Greg McDowell, Partner and Head of Technology IR, ICR

Part I in the ICR Generative AI Webinar Series, Generative AI for C-Suite Leaders: A Primer on Strategy, Execution, and Stakeholder Engagement, is available for on-demand replay:

Part II in the ICR Generative AI Webinar Series, Enhancing Customer Experience with Generative AI: Real-World Applications and Considerations, is available for on-demand replay:

About ICR

Established in 1998, ICR partners with its clients to execute strategic communications and advisory programs that achieve business goals, build awareness and credibility, and enhance long-term enterprise value. The firm’s highly-differentiated service model, which pairs capital markets veterans with senior communications professionals, brings deep sector knowledge and relationships to approximately 1,000 clients across more than 20 industry groups. ICR’s healthcare practice operates under the Westwicke brand ( Today, ICR is one of the largest and most experienced independent communications and advisory firms in North America, maintaining offices in New York, Norwalk, Boston, Baltimore and Beijing. Learn more at Follow us on Twitter at @ICRPR and LinkedIn.


Brian Ruby, ICR, 203-682-8268,

error: Content is protected !!