Tennis C Williams Introduces The Rocket Tennis Bag for Serious Tennis Players

Innovative Tennis Racquet Bag Redefines Style, Functionality, and Durability

WALNUT CREEK, Calif.–(BUSINESS WIRE)–#USOpen–Tennis C Williams, a lifestyle tennis brand, announced today the launch of The Rocket, a new tennis racquet bag designed meticulously by tennis players for passionate tennis players who want an innovative racquet bag that’s stylish, functional, and durable.

Tennis C Williams originated from the belief that the right tennis racquet bag can elevate on-court performance. After interviewing hundreds of tennis players spanning various skill levels, doubles partners David Hsieh and Dean Williams, who have participated in hundreds of matches and dozens of USTA tournaments, set out to design a modern, stylish bag that can withstand the daily wear and tear of the court without compromising on functionality.

“The Rocket is a game changer for tennis players who are active in leagues, teams, or regular matches at their local club,” said David Hsieh, co-founder of Tennis C Williams. “We designed The Rocket to ensure players arrive ready to play, maximize their on-court performance, and enjoy their post-match experience with a tennis bag that keeps them organized, prepared, and looking stylish.”

Every detail of The Rocket has been well-thought-out to meet the practical needs of players. After going through eight prototypes and over a year of real-world testing, the final product is lightweight and boasts an array of ingenious attributes, such as the revolutionary Smart Pocket Storage System, robust construction, and the innovation RocketPocket™.

Key features of The Rocket include:

  • Highest-grade materials to provide superior durability and protection. The Rocket’s exterior is crafted from 1680D Ballistic Nylon, a remarkably resilient material typically found only in super-premium luggage.
  • YKK self-healing zippers distinguished by color-coded pulls. Vibrant tennis ball yellow is used for both the RocketPocket and tennis ball pockets, with black coating for everything else to help players easily spot key compartments.
  • Interior pockets incorporate innovative lining materials. All The Rocket pockets have a specific purpose and lining for each including a thermal lining in the racquet pocket to maintain temperature control; an innovative antimicrobial lining in the “wet pocket” to keep damp items from becoming moldy and away from dry items and accessories; and high-contrast lining in all other interior pockets to ensure optimal visibility of contents.
  • Innovative Smart Pocket System. The Rocket’s Smart Pocket System features easily identifiable icons to denote the purpose of each pocket for easy on-and off-court organization.
  • Quick Access to Personal Items. The Rocket Pocket™ was designed as a convenient and easy-to-access pocket for personal items such as players’ keys, wallets, sunglasses and smartphones.
  • Dedicated Organization. The Rocket bag ensures everything has a home and stays organized. Beginning with a compartment that comfortably fits three tennis racquets, The Rocket also features a wet pocket for damp items, a compartment for shoes, an external neoprene pocket for quick water bottle access plus an additional internal water bottle pocket, a small pocket for things like medical items, and a large pocket for larger items such as knee brace, a laptop, tablet, or clipboard.
  • Handle Options. The Rocket offers multiple carrying options including a hand-carrying top handle, a removable shoulder strap, and concealable backpack straps.
  • Open Style. The main compartment features a “book opening” style, making it easy to see all the contents inside, and provides ample space to store almost anything players might want to bring on the court. Additionally, the bag stands up on its own, whether empty or full, making it and its contents more accessible than any other competitive tennis bag out there.

“Our aim is simple: create stylish bags that are innovative, durable, and functional,” said Dean Williams, co-founder of Tennis C Williams. “As avid tennis players, we know the importance of having a bag that meets your every need. We’re excited to introduce a stylish yet understated option for passionate players everywhere.

Competitively priced at $395, The Rocket tennis racquet bag is available to purchase online at For a limited time, customers are eligible for 20% off as part of the launch by using the promo code IWANTTHEROCKET during website checkout. The code applies through the end of September.

About Tennis C Williams

Tennis C Williams is a lifestyle tennis brand that believes the right racquet bag can ease on- and off-court organization and elevate player performance. Based in Walnut Creek, California, the company was founded in 2021 by co-founders David Hsieh and Dean Williams, avid tennis players and doubles partners.

In 2023, Tennis C Williams introduced The Rocket, a revolutionary tennis bag that’s been meticulously designed for serious tennis players with its innovative Smart Pocket System. The Rocket Smart Pocket System goes beyond functional utility with a dedicated set of pockets that organize and safeguard all items essential to the tennis experience, from gear, gadgets, and personal belongings to thermal and antimicrobial storage.

For more information, visit and follow us on Instagram, Facebook @tenniscwilliams, and X (formerly Twitter) @WilliamsTennisC.


Crisel Mills, on behalf of Tennis C Williams

error: Content is protected !!