Brightside aims to empower SMEs to protect against sophisticated social engineering attacks and enable teams to control their data footprint through GDPR automatic reclaims
Lausanne, November 28 – Brightside AI, a SaaS platform to help teams combat social-engineering cyberattacks that are enabled by mass adoption of genAI, is thrilled to announce the successful completion of a $1M deal with Social Links, a technology investor in OSINT infrastructure. Social Links is an OSINT platform that processes data from over 500 open sources to significantly accelerate data-centric tasks for companies involved in open data management. As part of the collaboration, Brightside will have access to the Social Links platform next 5 years to train LLM models of its artificial intelligence-based human data search engine, making them more effective through the use of real-world examples.
Human error remains the root cause of approximately 80-90% of cyberattacks, and a staggering 96% of social engineering attacks are initiated through email channels. The advent of ChatGPT has provided cybercriminals worldwide with the means to enhance their phishing endeavours across multiple languages, rendering them increasingly personalized and challenging for the untrained observer to detect.
“We are investing $1M in Brightside’s infrastructure because it offers a powerful and innovative solution to combat the problem of human error in cybersecurity,” says Ivan Shkvarun, co-founder of Social Links. “Reducing human error is essential because no one can guarantee zero risk of cyberattacks, especially in a scenario where new AI phishing developments are on the rise and present a major threat to online security. That’s why we’re not only investing in Brightside’s infrastructure but also supporting it with our data extraction solutions from more than 500 open sources. We understand the significance of harnessing technology to make a safer world.”
Brightside AI is an advanced cybersecurity solution designed to protect businesses and enable employees to control their personal data footprint. Brightside AI demonstrates to SMEs how much employee data is exposed publicly and enables them to minimize data exposure with 1-click data clean up in compliance with GDPR requirements. Brightside AI requires zero integration, empowering businesses to finally understand their external data risks and how to protect against them. The user application is designed to increase employee awareness by showing how much data is available about them publicly and what can be done about it. The business dashboard enables administrators to quickly get an understanding of their company’s security position and initiate phishing tests for the most vulnerable team members.
“Phishing attacks are up 47% in 2022 compared to 2021, and the advent of ChatGPT has personalized these threats and taken hackers’ capabilities to a new level. Phishing is like marketing. The more data the attacker has on a victim, the better he can target and convert with his fraudulent message. Using Social Links OSINT infrastructure, Brightside will be able to show its users with up to 100% accuracy what threats their digital footprint poses to their security,” says Andrey Suzdaltsev, CEO and co-founder of Brightside AI. “We’re excited about our strategic partnership with Social Links because it enables us to enhance our solution and, at the same time, allows us to apply the SL offering (or API) to the cybersecurity market in a unique way”.
About BRIGHTSIDE AI
Brightside AI develops SaaS to help teams combat social engineering cyberattacks enabled by mass adoption of genAI. Unlike other course-based products, Brightside AI focuses on showing precisely which data can be used to personalize an attack and provides step-by-step instructions on how to mitigate the risk (e.g., deep awareness, GDPR data reclaims, attack decomposition). Brightside AI tailors every employee’s approach based on their digital footprint. It then provides the organization with the team’s realistic risk score by leveraging custom genAI to conduct ultra-personalized phishing exercises.
Brightside AI’s mission is to develop the most effective cybersecurity solution to protect SMEs from genAI threats.
About Social Links
Social Links is the industry’s leader in OSINT (Open source intelligence). We assemble massive volumes of data from open sources including social media, messengers, blockchains, and the Dark Web to analyze and visualize a holistic picture for streamlining data-driven investigations. Social Links is a privately held American company with HQ in the US, offices in Miami, and Amsterdam, and an R&D center in Riga.