Group Vested Launches New Creative Services Platform, Finance Studio
New online creative studio provides flexible financial marketing at scale
NEW YORK–(BUSINESS WIRE)–Group Vested, an award-winning global integrated financial services marketing and communications consultancy, is today announcing the launch of Finance Studio, a new online creative studio for financial companies.
Developed and led by a team of Group Vested’s global integrated marketing professionals, Finance Studio offers a range of creative and digital services, including custom content, design, branding and digital marketing, packaged in a scalable, flexible way to suit the shifting needs of the financial industry, including:
- Launch: A brand jump starter package designed for smaller or newer businesses
- Accelerate: A package for newly established or mid-sized brands that want to announce themselves with a refreshed and revamped brand
- Next Level: A tailor-made program for established brands that might need to attract larger clients, better talent or enter new markets
Finance Studio was born out of the recognition that marketing for financial companies presents a unique challenge in the current economic environment. Financial brands of all sizes are looking for lower-cost fractional solutions, without sacrificing on subject matter expertise or quality. Finance Studio is designed to bridge that gap, and provide flexible creative solutions, informed by deep industry acumen, for companies at all stages of their growth.
“Integrated marketing and communications has been a core pillar of Group Vested’s growth, and we continue to be one of the leading integrated financial consultancies in the world,” says Christina Bertinelli, Group Vested Chief Integration Officer. “Finance Studio is a very intentional continuation of those efforts.”
“Group Vested’s platform business is evolving into a powerful force in the financial services marketing and communications space, and the launch of Finance Studio is a natural next step in that process,” says Binna Kim, Group Vested CEO. “The current economic climate means more financial brands – from start-up fintechs to RIAs to established firms – are having to do more with less. Finance Studio is a new addition to the Group Vested platform that demonstrates our commitment to developing fresh creative solutions for the financial industry.”
ABOUT VESTED
Vested is an integrated communications and marketing firm that is at the forefront of the rapidly evolving financial sector. The agency was recently ranked number five for global top financial PR firms by O’Dwyers and nominated for Agency of the Year by PRovoke Media. Vested’s approach merges deep financial expertise with creativity and an obsessive commitment to creating value for clients through ideas and action. The agency, which has offices in New York and London, is a founding member of the Global Fintech PR Network and operates an investment group, Vested Ventures. Learn more at www.fullyvested.com, or via Twitter and LinkedIn.
ABOUT FINANCE STUDIO
At Finance Studio, we know that the financial services industry is complex, but we believe that marketing doesn’t have to be. Built and developed by Vested experienced creatives with deep financial services expertise, Finance Studio is a platform for digital, content and design projects. We strive to make creative work accessible and suited to each individual brand’s needs and budget. Learn more at www.financestudio.co.
Contacts
Caroline McMullan
caroline.mcmullan@fullyvested.com